All about LMAL

A long time ago in a galaxy far, far away… scratch that… wrong story! 

Our story began in 2014 when Let’s Make a Lead was founded by four friends with aspirations of being the One-Stop-Shop for all things related to LeadGen.

Their focus: quality leads at a fair price. 

Fast forward five years, while expanding to multiple verticals, we have never lost sight of what is most important to us:
Quality, Respect, Transparency, Innovation and Value.

Today, Let’s Make A Lead operates three industry-leading brands:

We are proud to be ranked as one of the 5,000 Fastest-Growing Private Companies in America

We’re pleased to announce that Adopt-A-Contractor has been ranked #823 by the Inc. 5000 as one of the most successful and fastest growing private companies in the nation! This honor places us among a network of entrepreneurial leaders and celebrates our continued innovation.

“This distinguished editorial award is a true honor,” says Raphael Gabsi, Co-Founder & CEO. Stephane Gabsi, Co-Founder & COO adds, “We are grateful to be recognized on the Inc. 5000 list and to have earned a place among such an elite group. What an honor!”

Why We Are Different

We are THE industry disruptors!

In a world where leads are bought and sold in a black box, you never know what you are going to get. LMAL has leveraged over five years of collected data to build an industry leading decision-making platform. 

Our AI tools take historical data from our in-house, US-based call center and pair it with multiple data points like date / time the lead was received, customer IP address, income, credit score and other key metrics to assign a score to each lead we source. 

Simply put, our tools filter upwards of 90% of leads we are offered thus leaving only leads where there is real customer intent.

We believe in honesty and transparency; we are proud to be a Trusted Form Certified Vendor and a member of LeadsCouncil.

Our partners certify the quality of our work and our technology.

How Can We Help You?

We have all the angles covered!

Let our team of marketing technologists lend a helping hand! We recognize that our partners’ needs are truly diverse; Our company is structured to be able to scale and pivot.

We exceed customer expectations every time!

We want to work for you, so we encourage our partners to share their KPIs with us – when you win, we win!

Our campaigns are customized; we commit to meet (or exceed) the goals of each campaign.

We stand behind our campaigns and guarantee any CPPAT (or other metrics) agreed upon. 

No job is too big – or too small.

We specialize in the following areas:​

We currently offer services in three verticals

Home Improvement



All About the Tech

Meghan Trainor may be all about the bass, but we are all about the technology! With machine learning, proprietary AI, and a five-year track record of innovation, weare always at the forefront of the industry. 

Our proprietary platforms find the best quality leads – leads that convert. Our call center only sets appointments for customers who have high intent. 

With a system uptime of over 99.7%, we are proud of our tech; in fact, it is what our company is built on!

Just a few of our in-house technologies that we are most proud of:

  • Built-from-scratch ping/post distribution platform
  • Proprietary Lead Scoring methodology so that the right leads are sold to the right partner
  • AI which analyzes thousands of data points daily allowing LMAL to only work with the highest quality sources
  • Custom-built Machine Learning that enables LMAL to offer more frequent (and reliable) lead conversion for our clients
Want to learn more about how LMAL’s technology can save you time and money – just give us a call!

All about the Numbers

Your one-stop shop for leads and appointments

Trendsetting Company
Offices Miami, FL & Tel Aviv, Israel
Verticals (and growing): Home Improvement / Solar, Insurance, and Legal
Founding Members
Languages spoken
Years of experience
Team Members
Partners who trust us with their business
Our rank on the 2020 Inc. 5000 Fastest Growing Companies in America.
Appointments set in 2019

The most Amazing Team in the Industry

Just call my name and I’ll be there!
Raphael Gabsi
Chief Executive Officer
At an early age, Raphael established himself as a forward thinking entrepreneur in the business world. Having studied business in Paris and the US, Raphael earned a Masters Degree in International Negotiations. He went on to launch various businesses in distribution, online services, real estate and car dealerships. He is proud that his hard work and passionate outlook brought him and fellow co-founders together, creating smart solutions to real problems.When not hunkered down in the office, Raphael spends quality time with family, travelling to exotic destinations, and discovering new and exciting opportunities.
Stephane Gabsi​
Chief Operations Officer
Prior to co-founding Adopt and moving from France to the US, Stephane co-founded several companies in Logistic, Food Wholesale and Online Services. After spending 1 year living in China, he earned his BBA from Beijing Economics University and his MBA from the French Business School. In his spare time, you might find Stephane travelling around the world with his wife and 4 kids. He is also a big fan of outdoor sports, such as tennis, soccer, and snowboarding.
Mikael Boukhobza​
Chief Technology Officer
Michael Chouraqui​
Chief Product Officer
Jacob Katz
Head of Product Development
Over the past decade Jacob created and managed product division at the largest corrections-related service provider in the country. With his extensive experience and good judgment to plan and accomplish goals, Jacob is responsible for overseeing the development and management of new and existing product here at Adopt. One of Jacob’s passions is marathon running. He is by far the fastest runner at Adopt. This is important as Jacob can often be found chasing after his 3 kids.
Scott Gilman
Senior Director of Sales
Johanna G
Business Development Associate
With a Master’s Degree in Communications, Johanna develops and executes content for our web and mobile interfaces. Johanna has been applying consistent standards and elevating the overall quality of our product since the inception of Let’s Make A Lead. In Johanna’s free time, you can find her doing arts and crafts with her children, finding new recipes to add to her repertoire, and indulging in her favorite combination - cheese and wine!
Avner Adda
Data Scientist
Johann Thuillier
FullStack Developer - Head of technical project
Nethanel Fitoussi
Fullstack Developer
Jonathan Benhamou
Fullstack Developer
Yoni Zaouch
Fullstack Developer
David Rowe
Senior Affiliate Manager - Head of Analytics
Nicole Nieves
Affiliate Manager - Home Services
Rebecca Bricker
Affiliate Manager - Home Services
Max Ballas
Affiliate Manager - Insurance Dept
Roxanna Vazquez
Quality Control Specialist
Victoria Diaz
Appointment Setting Specialist
John Mangru
Quality Control Supervisor
Robert Jarovits
Quality Control Specialist
Shoshana Feldman
Executive Assistant
Born and raised in Southern California, Shoshana’s background is in selling luxury real estate, and home design. Having worked with many home builders throughout Los Angeles, Shoshana is all too familiar with the home improvement process so it is no wonder she has a great eye for detail and a passion for quality. Some of Shoshana’s interests include photography, french fry sampling, and taking her vivacious pup to the dog park.
Laura Heller
Head of Accounting Department
Originally from Long Island, New York, Laura has over 18 years of accounting experience. She continues to be an integral part of Adopt’s infrastructure. When not glued to her computer, Laura enjoys playing tennis, listening to Barbra Streisand on repeat and a glass of wine (or two).
Chief Emotional Support Officer
Scarlett arrived in South Florida in December of 2019. With a degree in playfulness, Scarlett is full of spirit and good energy. Having brought one full year of experience in cuddling and charm, she continues to be the backbone of our Adopt family. It is no surprise with her heart-stopping good looks and good nature, Scarlett has made her way into the hearts of everyone here at Adopt. Breed: Cavapoo (mix between a King Charleston Cavalier and a Poodle) Hobbies: Scarlett loves nothing more than chasing after tennis balls, half-off on treats at the neighborhood happy hour, watching full episodes of Animal Planet, and testing the quality of our staff lunches. Favorite Toy: Too hard to choose just one.

    But Enough About Us...
    Let's Talk About You!

    Got questions? We have the answers! 
    Feel free to shoot us an email or give us a ring; we would love to meet you.
    Contact us to find out more about how LMAL can help you.

    Contact Us
    Tel: (877) 268-1223

    HeadQuaters :
    20200 W Dixie HWY Suite #1109 Miami, FL 33180 – USA

    Tech team :
     Ha gavish Street 4  –  suite #201  – 4250704  Netanya  – Israel